D-Congress 2024

Patrik Hedelin, Managing Partner, took the stage alongside Caroline Björkman, Operations Director, to share his insights and experiences from 60 investments at the D-Congress event in Gothenburg, Sweden on March 6-7, 2024. With over 3000 participants, 100+ exhibitors, and a program featuring 150+ speakers across seven stages, the event buzzed with energy and enthusiasm. You […]

eEquity Launches Its Fifth Fund focused on Digital Growth

eEquity, a leading private equity firm specializing in digital growth, announces the launch of its fifth fund (eEquity V), dedicated to investing in successful entrepreneurs ready to accelerate and scale their companies. The fund will concentrate on the intersection of tech and retail, targeting companies connected to e-commerce. Typically, these companies generate revenues ranging from […]

eEquity invests in fast-growing golf apparel brand Macade

eEquity, a Nordic growth investor partnering with digitally enabled businesses, has completed aninvestment in Macade – a Swedish-founded, direct-to-consumer golf apparel brand. Founded in 2019, Macade has seen a quick rise to fame, not least in the North American market, with a novel product assortment attracting casual and professional golfers alike. The partnership between eEquity […]

Venture Design expands portfolio with strategic acquisition of Dangarden

Växjö-based furniture supplier Venture Design announces its latest strategic acquisition of the garden and outdoor furniture company Dangarden. Venture Design acquires a minority stake in Dangarden with an option to acquire the remaining shares of the company in the future. Founded in 2014 by Ola Johansson, Venture Design has historically demonstrated impressive growth by offering […]

eEquity Invests in Mediatool, a Swedish Media Management Platform Pioneer

eEquity, a Swedish investor in digital growth, has co-led an investment of 90 MSEK in Mediatool. Mediatool has developed a cutting-edge media management platform tailored for global brands and media agencies. Founded in 2015 by Alexander Högman and three co-founders, Mediatool addresses a critical gap in the market by revolutionizing how media investments are planned, […]

ZOO.se continues its expansion strategy and acquires the pure e-commerce player Tinybuddy.

ZOO.se acquires Tinybuddy and together the group confirms its position as the second largest in animal food and accessories in the Nordic region. Tinybuddy currently has a turnover of SEK 120 million and sells online in Northern Europe. Through the transaction, Tim and Louise Jansson become co-owners of the ZOO.se group. Following the acquisition, the […]

eEquity invests in Venture Design – a leading online B2B2C player in furniture

eEquity, a Nordic growth investor focused on digitally enabled businesses, has completed an investment in furniture seller Venture Design. eEquity is the only investor in the financing round encompassing almost EUR 10 million. Venture Design operates as a furniture sales partner with a B2B2C model that incorporates sourcing expertise, professional product captioning and dropshipping delivering […]

eEquity invests SEK 70 million in the fast-growing fashion brand John Henric

eEquity invests SEK 70 million in the fast-growing fashion brand John Henric with the intention of accelerating global growth. eEquity, a Nordic growth investor focused on digitally-enabled businesses, has completed the eleventh deal in its fourth fund through an investment in the Malmö-based DTC (“Direct to consumer”) company John Henric. The company focuses on the […]

eEquity invests in the Amazon aggregator Go North

eEquity, a Nordic growth investor focused on digitally enabled businesses, has completed the tenth deal in its fourth fund through an investment in Go North. eEquity is the lead investor in the financing round encompassing almost EUR 8 million. Go North is a Gothenburg based Amazon aggregator with a team of Scandinavian e-commerce entrepreneurs acquiring […]

eEquity invests in leading pet specialist ZOO.se

eEquity, a Nordic growth investor focused on digitally enabled businesses, has together with Mandatum Asset Management (MAM) completed the ninth deal in its fourth fund through an investment in ZOO.se. The new partnership is sealed as part of a transaction encompassing almost EUR 30 million. ZOO.se is a leading retailer within pet food, products and […]